
Future of Flowers
Personal Project 2024.02
User Experience & Branding & Service Design
A new digital strategy for cut flowers
This project aims to enhance the flower
purchasing and caring experience by integrating scent blind box, caring games and offline activities, ultimately revolutionizing traditional flower care practices.
Package Design
Scent Card
A card with a scent matched to the flower variety will be sent along with the product.


Package Design
Scent Card
A card with a scent matched to the flower variety will be sent along with the product.


Workshop
Participants will collect fallen petals, visit our partner farm to harvest fresh cut flowers, and process the collected petals into natural dye to color the freshly picked petals.

Process


Scent Experiment

Key Word Selection
Provide users with a list of varieties and scents. Allow them to suggest their own associations.

Variety and Scent Selection
Prompt users with the question, 'What is the most suitable flower variety and scent combination"

Analysis
Analyze user responses to uncover patterns.